Culture makes or breaks companies. Whether our businesses thrive or wither depends on the culture instilled into those businesses.

Culture is determined by the leader.

Financial Control: Turnover and Profit are not the same. Profit is the money you keep at the end of a financial year. Many businesses go broke despite a high turnover, because they have financial systems that do not effectively control the money flow.

Control Centre: provides the displays and tools that help to keep your agency, and its salespeople, on track to drive revenue and profit.

Flying blind is never a sound strategy. Control Centre provides everything needed to monitor and drive winning performance.

This is your Winning Sales Team. It shows ways to attract the right people, sort the likely to succeed from the unlikely, pre-start testing, induction systems, and much more.

Most agencies do not have a winning sales team because they do not have the right people aboard. Building a Winning Sales Team requires an effective recruitment system.

The attraction of potential seller enquiry is essential to the success of an agency. Attract covers marketing to get more listing leads for the agency, creating the opportunity for your team to present.

Creating an agency brand and a constant flow of seller enquiry requires the implementation of four distinct marketing streams. Listings are the lifeblood of the agency. Without stock you can’t make sales.

This element also provides ways to build the profiles of your salespeople, while keeping control of those profiles. Control prevents you being at the mercy of salespeople or third-party websites.

Development of all team members never stops. Leaders who don’t train their team to win, train their team to be mediocre. The development of salespeople is unique to others.

No doubt you’ve heard the saying, “There is no ‘I’ in Team”. This isn’t true. A team is made up of individuals and leaders must train and coach each one. The leader must enjoy a good relationship with each team member.

Once a team member’s development has been addressed; performance and results must be the next focus.

To achieve this Team outlines effective sales meetings, training meetings, planning meetings (weekly, monthly, quarterly, and annually), as well as outlining special projects that you can implement to boost results.