When it comes to success, there is the easier way, and the hard way. Note that I said, “easier“, and not “easy“. Success is never easy, but some routes to success are easier than others.
Many choose the hard way. This is the way with no goals, no plans, and no focused action. People who choose this way go to ‘work’ each day and drift. These are the people who are most often heard saying, “I’m going to do some prospecting” or “I’m going to make some calls“.
How much prospecting? How many calls? When will these tasks be completed? What result is expected from this activity? Drifters never consider these questions. They’ve chosen the hard way.
The easier way appears to be harder, but because it leads to focused competent action, it proves to be the easier way to long term success.
This is success by design.
People who choose this road to success first decide what success means to them. They design their ‘big picture’ by setting goals and deciding upon deadlines to reach them.
They then decide on the production required to reach those goals, the targets required and they put in place clear plans to follow.
These people never fall for the ‘market victim’ mentality, where the market is seen as a supreme being, determining who is and who is not successful. They understand that the market is the market and no amount of blame or whingeing will change it. They plan actions that will make them successful regardless of the market.
To trick themselves into thinking they are higher performers than they are, these winners write Affirmations regularly. Affirmations cement our belief that our goals are possible.
Training is the foundation of all success for winners. Winners know that without training, mediocrity is assured. Winners constantly hone their skills. They identify areas of weakness and improve those areas. They build on their strengths.
Show me a winner, and I’ll show you somebody who values training.
It is easy to maintain a high level of competent activity when you have a compelling reason to do so. Winners perform actions competently, and in sufficient amounts to reach meaningful goals. They stay focused because they write Affirmations and follow plans.
Goals, Plans, Affirmations, Training and Competent Action: this is the easier path to success.
Drift, Dream and Drown is the hard way.
Forget the hard way – it’s just too hard.