Leaders often complain that they cannot get their salespeople to perform winning actions – which are necessary for sales success.
In this short leadership session, real estate agency profit consultant, Gary Pittard, says that CALL RELUCTANCE is a term often used to describe the reasons for this unwillingness. One of the main reasons for a reluctance to prospect is fear. Fear is irrelevant. Salespeople who will not perform the actions necessary to succeed have no place on a winning team.
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