A Major Law of Marketing

There are many laws of marketing, some more important than others. In this short leadership session real estate trainer, Gary Pittard, discusses one law that many real estate businesses violate every day – and it costs them profit. The remedy is not difficult, but it could give you a competitive edge, and many more listings and sales.

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You Don't Whistle For Winners

I couldn't begin to estimate how many times real estate agency leaders have commented about another team saying something along the lines of, "She...

Train To Win

<span data-mce-type="book... </p> </div><div class='post-box odd '><a href='real-estate-training-articles?a-matter-of-integrity' title = "A Matter of Integrity"> <img src='https://pittard.com.au/blog/wp-content/uploads/2019/12/integrity-150x150.jpg' class='post-thumb' /> <h4>A Matter of Integrity</h4> </a><p> <p style="font-weight: 400;">I was talking with a Diamond member of Pittard's Winners Circle recently. The topic came around to telling sellers the ... </p> </div><div class='post-box '><a href='real-estate-training-articles?show-ponies-video' title = "Show Ponies"> <img src='//img.youtube.com/vi/K8v2XI0zVcU/1.jpg' class='post-thumb' /> <h4>Show Ponies</h4> </a><p> In this short sales session, real estate agency profit consultant, Gary Pittard, explains that while agents must look and act professionally, true s... </p> </div><div class='post-box odd '><a href='real-estate-training-articles?the-true-cost-of-incompetence' title = "The True Cost of Incompetence"> <img src='https://pittard.com.au/blog/wp-content/uploads/2019/12/incompetence-150x150.jpg' class='post-thumb' /> <h4>The True Cost of Incompetence</h4> </a><p> Leaders often think that the cost of having an incompetent salesperson on the team is the wage paid to that person.�But there is a lot more to los... </p> </div><div class='post-box '><a href='real-estate-training-articles?great-expectations-video' title = "Great Expectations"> <img src='//img.youtube.com/vi/N4_1BCmv2N8/1.jpg' class='post-thumb' /> <h4>Great Expectations</h4> </a><p> In this short leadership session, real estate agency profit consultant, Gary Pittard, explains that a team will never exceed its leader's public e... </p> </div><div class='post-box odd '><a href='real-estate-training-articles?the-impossible-gap' title = "The Impossible Gap"> <img src='https://pittard.com.au/blog/wp-content/uploads/2019/11/impossible_gap-150x150.jpg' class='post-thumb' /> <h4>The Impossible Gap</h4> </a><p> Agents who inflate the likely selling price with sellers in order to win the listing - who 'buy the business' - might get away with it during ... </p> </div><div class='post-box '><a href='real-estate-training-articles?before-the-close-video' title = "Before the Close"> <img src='//img.youtube.com/vi/z3lyehNyViw/1.jpg' class='post-thumb' /> <h4>Before the Close</h4> </a><p> <p style="line-height: 140%;"><span style="font-family: 'Verdana',sans-serif; color: #343434;">In this short sales session, real estate agency profi... </p> </div><div class='post-box odd '><a href='real-estate-training-articles?four-steps-to-turn-around-struggling-salespeople' title = "Four Steps to Turn Around Struggling Salespeople"> <img src='https://pittard.com.au/blog/wp-content/uploads/2019/11/struggling-150x150.jpg' class='post-thumb' /> <h4>Four Steps to Turn Around Struggling Salespeople</h4> </a><p> Struggling salespeople - we've all had them. They can be frustrating, and they can cost your company a lot of money. So how do you know whether to per... </p> </div><div class='post-box '><a href='real-estate-training-articles?great-leader-or-pretender-video' title = "Great Leader or Pretender"> <img src='//img.youtube.com/vi/bnNNaO92wcA/1.jpg' class='post-thumb' /> <h4>Great Leader or Pretender</h4> </a><p> In this short leadership session, real estate agency profit consultant, Gary Pittard, points out the difference between great leaders and great pr... </p> </div><div class='post-box odd '><a href='real-estate-training-articles?self-management-2019' title = "Self-Management"> <img src='https://pittard.com.au/blog/wp-content/uploads/2019/10/self_management-150x150.jpg' class='post-thumb' /> <h4>Self-Management</h4> </a><p> Do your results fluctuate? Are they persistently low? Have you ever found yourself blaming outside forces, such as the market or difficult clients, fo... </p> </div><div class='post-box '><a href='real-estate-training-articles?doomed-to-fail-video' title = "Doomed to Fail"> <img src='//img.youtube.com/vi/TG1AksJkjcs/1.jpg' class='post-thumb' /> <h4>Doomed to Fail</h4> </a><p> In this short sales session, real estate agency profit consultant, Gary Pittard, says that salespeople who will not train are doomed to fail. T... </p> </div> </div>  <div class="twitter-feed"> <div class="twitter-head"><h4 class="white"><i class="fa fa-twitter" aria-hidden="true"></i> TWITTER </h4> </div> <a class="twitter-timeline" href="https://twitter.com/garypittard" data-widget-id="346406829644972032">Tweets by @garypittard</a> <script>!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?'http':'https';if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+"://platform.twitter.com/widgets.js";fjs.parentNode.insertBefore(js,fjs);}}(document,"script","twitter-wjs");</script> </div> </div> </div> </div>  </section> <section class=" bg-grey bg-grey-image " > <div id="contact-info-top" class="row white wow fadeInUp" style=" background-color:#1F1F5E; margin:0 auto; text-align:center;" > <h2> Want to reach your profit potential? <strong>Contact us now. </strong></h2> </div> <div class="container"> <div id="contact-info" class="row white" style=" " > <div class="col-md-4 col-lg-4 indent-20"> <div class="vcard" itemscope itemtype="http://schema.org/Organization"> <span class="fn org" itemprop="name"> <h4> Pittard </h4></span><br> <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <span class="adr"> <span class="street-address" itemprop="streetAddress">Suite 71, Level 4 <br> 330 Wattle Street</span><br> <span class="locality" itemprop="addressLocality">Ultimo</span> <span class="region" itemprop="addressLocality">NSW</span> <span class="postal-code" itemprop="postalCode">2007</span> <br> Australia</span><br> <br> </div> <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> <strong> Mailing Address</strong><br> <span itemprop="streetAddress"> PO Box 2045</span><br> <span itemprop="addressLocality">Strawberry Hills NSW </span><span itemprop="postalCode">2012</span> </div><br> <br> <i class="fa fa-phone" aria-hidden="true"></i> : <a href="tel:61282178500" class="tel"> <span class="tel" itemprop="telephone" content="+610282178500">(02) 8217 8500 </span></a><br> Fax: (02) 9281 4198<br> AUS Free call: <a href="tel:1800663600" class="tel"> 1800 663 600</a><br> NZ Free call: <a href="tel:0800448065" class="tel"> 0800 448 065</a><br> International: <a href="tel:61282178500" class="tel"> +61 2 8217 8500</a><br> <br> <i class="fa fa-envelope-o" aria-hidden="true"></i> : <span itemprop="email"> info@pittard.com.au </span> <br><br> </div> <ul class="nav nav-pills"> <li><a href="https://www.facebook.com/PittardRealEstateTraining" target="_blank" title="Facebook Pittard Training Group"> <img src="images/icon-facebook.png" width="25" height="25"></a></li> <li><a href="https://twitter.com/garypittard" target="_blank" title="Twitter Gary Pittard"><img src="images/icon-twitter.png" width="25" height="25"></a></li> <li><a href="//au.linkedin.com/in/garypittard" target="_blank" title="LinkedIn Gary Pittard"><img src="images/icon-linkedin.png" width="25" height="25"></a></li> <li><a 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data-sitekey="6LeQOHMUAAAAAAyWZOE82KP9m0fyprNsIii5sMxn"></div> <div class="form-group clearfix"> <input id="submit8" class="btn btn-green pull-left shadow-dark" type="submit" value=" Send " name="submit" onClick="do_adroll('55002cb6')"> </div> </form> </div> <div class="col-md-4 col-lg-4"> <hr> <div class="gmap" > <div id="map-canvas" style="width: 100%; height: 100%; max-height: 350px; max-height: 350px; min-height: 330px; min-width:300px; min-height: "> </div> </div> </div> </div> </div> </section> <script type="text/javascript" src="https://maps.googleapis.com/maps/api/js?key=AIzaSyANytgrTnRZVxr_PWLIvidIU-3X335LIxY"> </script>  <script type="text/javascript"> var marker; var map; function initialize() { var mapOptions = { center: new google.maps.LatLng(-33.8795200,151.1960124), // zoom:14 }; var map = new google.maps.Map(document.getElementById("map-canvas"), mapOptions); var myLatlng = new google.maps.LatLng(-33.8795200,151.196124); var image = 'images/map_marker.png'; marker = new 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add particular details to Modal Form var details = $(this).attr("data-details"); var title= $(this).attr("data-title"); var date = $(this).attr("data-day"); $("#webinar_email").val("Register for " + title+ " " +date); $("#webinar_form").val("Register for " + title+ " " +date); $("#webinar_subject").val("Register for " + title+ " " +date); $(".modal-title").text("Register for " + title); $(".data-date").text(date); $(".data-input-details" ).val(details); }); ////////// SEMINAR /////////////// $(".seminar-choose ").on("click", function() { /* */ $(".glow1").removeClass('glow1'); $(".seminar-selected").removeClass("seminar-selected"); $(this).closest("div").addClass("seminar-selected"); var url = $(this).attr("id"); var thisdate = $(this).attr("value"); //console.log(url+ " " + thisdate) var title= $(this).attr("data-title"); var details= $(this).attr("data-details"); console.log(details); $("#seminar_register_options").attr('href', url); $("#seminar_register_options").attr('data-details', details); $("#seminar_register_options").attr('data-title', title); $("#seminar_register_options").attr('data-day', thisdate); $("#seminar_register_options").attr('title', "Register for " + title+ " " + thisdate); $("#seminar_subject").val("Register for " + details ); $("#seminar_email").val("Register for " + title+ " " + thisdate); $("#seminar_form").val("Register for " + title+ " " + thisdate); $("#book-seminar .modal-title").text("Register for " + title); $("#book-seminar .data-date").text(thisdate); $("#seminar-day").text('for ' + thisdate); $(".toGlow").addClass('glow1'); }); $(".modal-seminar").on("click",function(e) { // add particular details to Modal Form // console.log("HERE >> " + details ) var title= $(this).attr("data-title" ); var date = $(this).attr("data-day"); var details= $(this).attr("data-details"); $("#seminar_email").val(title + " " + date); $("#seminar_form").val("Register for " + title + " " + date); $("#seminar_subject").val("Register for " + details); $("#book-seminar .modal-title").text("Register for " + details); $("#book-seminar .data-date").text(date); $("#book-seminar .data-input-details" ).val(details); }); $(".view-job").on("click",function(e) { // add particular details to Modal Form $(".job-details").slideUp(); var thelink = $(this).attr("href"); var theID= thelink.split("id="); $('#'+theID[1]).stop().slideToggle('slow'); if($('#'+theID[1]).is(":visible")) { // console.log(theID[1]); } return false; }); //avideo $(".avideo").on("click", function() { // ON the latest var which = $(this).attr("href"); // var theLink = $(this).attr("data-video"); $("#thevideo").attr("src" ,which); // return false; }); $(".more").on("click", function() { $(this).slideUp(); $(this).nextAll('.the-rest').slideDown(); return false; }); $('.dropdown-toggle.second-dropdown-menu ').on('click', function(event){ event.stopPropagation(); event.preventDefault(); $(this).parent().show(); }); }); jQuery(function( $ ){ jQuery(window).scroll(function() { // parallax var positionY = window.pageYOffset/5; var NewPos = parseInt(25 - positionY); var NewPoss = NewPos+ "px"; $('.bg-grey-image').css('background-position-y', NewPoss ); $('.book-consultation-box').css('background-position-y', NewPoss ); $('.aps-box').css('background-position-y', NewPoss ); $('.webinar-info').css('background-position-y', NewPoss); $('.book-consultation-banner').css('background-position-y', NewPoss); $('.book-webinar-box').css('background-position-y', NewPoss); $('.book-sales-box').css('background-position-y', NewPoss); $('.tools-box').css('background-position-y', NewPoss); }); jQuery(window).scroll(function() { // parallax var positionY = window.pageYOffset/2; var positionStart = parseInt(600); var NewPos = parseInt( 1 - positionY + positionStart); var NewPoss = NewPos+ "px"; // console.log(NewPoss); // setTimeout(function () { $('.parallax').css('background-position-y', NewPoss); // }, 500); }); }); 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