Want to know more?   Contact us today.

Attitude or Bust

attitude“The Winner’s Edge is all in the attitude! Not aptitude—attitude is the criterion for success. But you can’t buy an attitude for a million dollars. Attitudes are not for sale.”

The Winner’s Edge: How to Develop the Critical Attitude for Success
by Dr Denis Waitley

If you want to build a profitable and dynamic business, every member of the team must have the right attitude. This begins with the leader, but must include the entire team. Literally, it’s attitude or bust. Allow poor attitudes to rule your company and it can send you broke.

Author of Winning the War for Talent, Mandy Johnson, says, “When would you hire someone with a bad attitude? The answer is, never!

Attitude is a daily requirement, not just an essential for securing a position with the company. If leaders don’t check bad attitudes the moment they are detected, the leader endorses the bad behaviour and sets the stage for it to become the norm.

Even people with good attitudes can change over time. This can be common among property managers and salespeople who comprise the front line team. Stress, rejection or angry clients can wear people down. If front line team members aren’t being encouraged by the leader and counselled when necessary, attitude can suffer. The result can be negativity, subversion, reluctance to do difficult tasks, reluctance to prospect, and at worst, mutiny.

People with the right attitude get things done.

They are happy to attend training, set goals, focus and work hard. They also look after their clients. To them, they are in real estate for the long haul. It is a career at which they want to excel. How much easier is it to lead a team with people like this?

I mentioned that the right attitude begins with the leader. ‘Can do’ people have ‘can do’ leaders. It is the leader who determines the company’s culture. It is the leader who sets the standards. And it is the leader who refuses to compromise on the culture and standards and who ensures that everybody on the team also adheres to the culture and standards.

Deterioration in attitude.

Sometimes this resolve can be tested. High performers can suffer a deterioration in attitude. Sometimes they ‘believe their own press’ and come to think that they are so good that they can do what they like. Often they set bad examples for the newer team members and if this behaviour is allowed to go unchecked, it won’t be long before this person becomes the surrogate team leader.

It doesn’t matter who they are or the amount of business they write. Everybody on the team must bring a good attitude to work, everybody must meet the standards. Or they must leave.

I realise that it can be hard to terminate somebody who writes healthy figures, but who has a bad attitude. But ask yourself, “Do I really want to hand over the leadership of my team to this person?” Do nothing and that is exactly what you are doing.

To start developing positive attitudes for effective performance and agency profitability, you can purchase Why Winners Win at www.whywinnerswin.com.au .

Attitude or bust: attitude is the key to a great profitable real estate agency and to a great life.

Gary Pittard
Recent Articles

Make the Most of a Golden Opportunity

When listing the benefits of a sales career, real estate agency profit consultant, Gary Pittard, thought, "This is truly a great career. I wonder ...

Think Profit

With another financial year behind us, it's a good time to ponder: "Are you happy with your profit?" Stating the obvious: Profit is the mo...

Succession Planning All Talk or All Action

In this short leadership session, real estate agency profit consultant, Gary Pittard, discusses Succession Planning. Many agency leaders talk abou...

Short Attention Spans

A common complaint from leaders is that their salespeople lack focus. It has a been constant theme in my 30 years as a real estate agency profit consu...

Ask for Price Feedback

Property sellers need accurate information from the market if they are to develop an understanding of the correct market price at which their prop...

Hiring Do's and Don'ts (Part 2)

This is a two-part article on the Do's and Dont's of hiring. Last month, we discussed the Hiring Don'ts. This month we look at the Hir...

Sharpen The Saw

Real estate agency profit consultant, Gary Pittard, recommends that leaders give their salespeople knowledge tests, yearly at least. If you think ...

A Foundation of Honesty

Below are snippets are from surveys conducted by Roy Morgan over a 17-year period. I have been following these surveys for 25 years and note the posit...

Happiness Is Relative

In this short sales session, real estate agency profit consultant, Gary Pittard, discusses happiness and its relevance to real estate sales. Happine...

Hiring Do's and Don'ts (Part 1)

This is a two-part article on the do's and don'ts of hiring. In this issue, we will discuss Hiring Do...

The Pretence of Social Media

Social media marketing is, or should be, a company function, and not a task undertaken by individual salespeople. Real estate agency profit consulta...

How To Make More Sales

Let's give some thought to how we can make more sales despite the gloom and doom about the current state of the real estate market in many regions. ...

Want to reach your profit potential? Contact us now.

Pittard


Suite 71, Level 4
330 Wattle Street

Ultimo NSW 2007
Australia


Mailing Address
PO Box 2045
Strawberry Hills NSW 2012


: (02) 8217 8500
Fax: (02) 9281 4198
AUS Free call: 1800 663 600
NZ Free call: 0800 448 065
International: +61 2 8217 8500

: info@pittard.com.au

Contact Us