Want to know more?   Contact us today.

What and How Do You Study?

If you aren’t studying your profession, it is only a matter of time before your competitors overtake you. A rusty salesperson is a broke salesperson.

What are you studying now? And how do you study?

Mix it up

There are mountains of good study material and my advice is to mix it up so we stay interested. The material we study for business purposes falls into three categories:

  1. Sales Education.  Anything that teaches us how to be a better salesperson. It includes Communication, Closing, Prospecting, Listing, Working with Buyers, Marketing, Planning, Goal Setting – anything and everything about Sales. (If you are a leader, substitute Leadership for Sales education).
  2. Real Estate Industry. We should learn as much about our industry as we can. Read industry blogs, marketing and magazines. The more industry knowledge we have, the more competent we become, and the more we are valued as a trusted adviser to clients. Knowing how to sell comes with education; having good information to present comes through industry knowledge.
  3. Inspiration. What inspires you? For me, anything by Earl Nightingale, Bob Burg, Dr Denis Waitley or Dr Wayne Dyer is bound to make me feel more inspired, motivated, and imbued with a spirit of ‘can-do’. I recommend that you find your favourites. When times are tough, inspirational works remind us of just how fortunate we really are.

How do you study?

Today we have many options – books, CDs, DVDs, streaming, live webcasts, blogs, online subscriptions, seminars, webinars – we truly are spoilt for choice.

Yet many choose not to study. Perhaps they think they know all they need to know, but only an egotist would think this way, and ego has sent many people broke. I don’t know it all and I am happy about that. Learning is one of life’s joys. It is something we should embrace and encourage in others, especially children.

Skill and knowledge are marketable commodities. Ignorance is not.

I love to read and stream audio programs. It is this love that led me to work with my team to develop iTrain® and Pittard TV. We call it “training that comes to you”.

Self-examination

Sometimes a good self-examination is a worthwhile exercise. Honestly evaluate your strengths and your weaknesses. Then study and practise and turn those weaknesses into strengths.

What and how you study are important. It can make the difference between success and failure, and it can bring happiness.

Gary Pittard

Recent Articles

Doomed to Fail

In this short sales session, real estate agency profit consultant, Gary Pittard, says that salespeople who will not train are doomed to fail. T...

Talent Scout and Coach

To maximise profit, two of the leader's most important roles are Talent Scout and Coach.

Leadership: Not Just Bossing People About

In the 21st century, employees work with leaders, and not for them. "Generational differences have changed the face of employment" says...

Pipeline of Prospects

"The30-Day Rulestates that the prospecting you do in this

Price and Time

In this short sales session, real estate agency profit consultant, Gary Pittard, discusses the danger in allowing sellers to stay on the market ov...

Marketing

When the market turns down many agency leaders wisely cut expenses. But there is a right way and a wrong way to do this. Cut the wrong expenses and yo...

The Forgotten Rookie Syndrome

Many salespeople either become sales managers or move into a leadership role as owners of their own real estate businesses. Gary Pittard, CEO of t...

Hard Tasks Pay

In 30 years I have interviewed countless winners, and have noticed one big difference between winners and their mediocre counterparts: ...

Make the Most of a Golden Opportunity

"This is truly a great career. I wonder how many real estate salespeople actually appreciate the golden opportunity their real estate career offer...

Think Profit

With another financial year behind us, it's a good time to ponder: "Are you happy with your profit?" Stating the obvious: Profit is the mo...

Succession Planning All Talk or All Action

In this short leadership session, real estate agency profit consultant, Gary Pittard, discusses Succession Planning. Many agency leaders talk abou...

Short Attention Spans

A common complaint from leaders is that their salespeople lack focus. It has a been constant theme in my 30 years as a real estate agency profit consu...

Want to reach your profit potential? Contact us now.

Pittard


Suite 71, Level 4
330 Wattle Street

Ultimo NSW 2007
Australia


Mailing Address
PO Box 2045
Strawberry Hills NSW 2012


: (02) 8217 8500
Fax: (02) 9281 4198
AUS Free call: 1800 663 600
NZ Free call: 0800 448 065
International: +61 2 8217 8500

: info@pittard.com.au

Contact Us