Real Estate Training Articles and Videos

Should Leaders Sell

Owning a real estate agency and being a selling principal can be profitable, but what point is money if you have little free time to enjoy it? Real estate agency profit consultant, Gary Pittard, provides answers to an important business development question: should leaders sell?

https://www.pittard.com.au
https://www.youtube.com/user/PittardTraining
https://twitter.com/garypittard
https://www.facebook.com/PittardRealEstateTraining/
https://www.linkedin.com/in/garypittard

  more →

Useless Notes

As a presenter, I often see attendees furiously taking notes, which may be flattering, but often leaves me wondering what they do with those notes. I think most of them are useless.

For more than 30 years I have been taking notes, but never on loose sheets of paper; I always take notes in journals. I . . .   more →

Ask For A Review

There is an old marketing saying that says: “Don’t tell people how good you are. Get happy clients to tell people how good you are”. References from happy clients improve the success rate of your marketing. In this short sales session, real estate business consultant, Gary Pittard, asks, “How many online reviews did YOU get . . .   more →

Forwards or Backwards: there is no standing still

A question I often ask leaders is “Where are you taking your business?” The reply is sometimes “Umm..” meaning that the leader does not know.

You are either taking your business forward, toward worthwhile and meaningful goals, or you are going backwards. There is no standing still.

Businesses that attempt to remain static, those with the . . .   more →

Point Of Difference

Smart real estate agency leaders seek multiple Points of Difference for their agencies. When a seller says to your salesperson, “Why should I list with you?” what does your salesperson reply? In many cases it’s with rhetoric. Typical salespeople say things like “We’re the best” or “Our service is the best” or “We get higher . . .   more →

Personality Matters

Meet Brendan and Adam, chefs and proprietors of a new restaurant called 34bia in Redfern in Sydney.

Before this venture, Brendan and Adam owned a smaller café near my home which had a chequered history of success and failure before Brendan and Adam bought it.

The café was part of a block of serviced apartments so its . . .   more →

Willpower Exercises

When it comes to forming new habits, willpower is what you need. With willpower you can say ‘yes’ or ‘no’ to yourself and mean it. In this short sales session, real estate business consultant, Gary Pittard, says that if you feel that you lack willpower, take heart: willpower can be exercised. Start small. Make a . . .   more →

Your Capacity To Market

Over the past year, I have spent a good deal of time visiting real estate businesses. To those clients who attend our business system presentation, Agency Profit System®, to those thinking of opening a real estate agency, and to those who are interested in rebranding their agencies (moving from a franchise or marketing group to . . .   more →

Priorities

Successful people identify their priorities and spend the bulk of their time working on them. In this short leadership session, real estate business consultant, Gary Pittard asks real estate agency leaders whether they know their most important priorities. Often, short term priorities, such as rectifying a shortage of sales, require immediate attention, but these are . . .   more →

What Will You Do Differently?

We are fast approaching the halfway mark of 2017. Now is a good time to reflect on your results so far. If correction is needed, the sooner you begin the better.

Are you happy with your present results and income?

If not, what will you do differently from this point onwards?

If you keep doing what you have . . .   more →

Prospecting

In this short sales session, real estate business consultant, Gary Pittard, asks, “Have you ever put off doing a chore that you thought would be difficult? You dreaded doing it but it proved to be much easier than you thought. Prospecting is like that. It’s just not that difficult. All you have to do is . . .   more →

Teaching Results Focus

Over the decades, I have worked with many focused leaders and teams. You know these teams when you are among them – they have fun, but they never lose sight of their targets and the actions required to reach them.

I have also worked with unfocused leaders and teams. Almost everybody in these companies is caught . . .   more →

The Second Tier

Regardless of their structures, even the most complex of hierarchies can be broken down into two tiers, and these two tiers have nothing to do with title. In this short leadership video, real estate business consultant, Gary Pittard, explains that the value the individual gives to the company, and the degree of difficulty in replacing . . .   more →

What and How Do You Study?

If you aren’t studying your profession, it is only a matter of time before your competitors overtake you. A rusty salesperson is a broke salesperson.

What are you studying now? And how do you study?

Mix it up

There are mountains of good study material and my advice is to mix it up so we stay interested. The . . .   more →

Aim High

In this short sales session, real estate business consultant and author of Why Winners Win, Gary Pittard, illustrates how Adam McMahon, from Dignam Real Estate in Thirroul, NSW, Australia, lifted his performance from ordinary to extraordinary. Adam now produces fees in excess of $1.4 million, but earlier in his career he had difficulty getting past . . .   more →

What’s Your Plan?

I don’t want to alarm you, but we are nearing the end of the first quarter of 2017. Are you following a plan that you devised in late 2016, or early January 2017? Put another way, what’s your plan?

Pittard works with some highly profitable real estate businesses. Several make over $1 million profit just . . .   more →

Plan Your Training


David Farrugia, from Macquarie Real Estate in Casula NSW, spoke at Pittard’s Real Estate Agents’ Convention in Brisbane, November 2016. He made many interesting points, including explaining how he plans his training. David trains ‘on purpose’.

Each month, David selects a topic and studies that topic only for the coming month.

For example, if he . . .   more →

Contact Creates Contracts

In this short sales session, real estate business consultant and author of Why Winners Win, Gary Pittard, explains why staying in touch with clients is good business. Contact creates contacts. You must go out and meet people. This is the beginning of relationship building and salespeople who sit waiting for business to walk in the . . .   more →

Growth Isn’t Always Good

Growth appears to enjoy good press, but is it always a good thing? I don’t think so. Here are two examples.

A person contacted me saying that he was thinking of opening a real estate agency. He and his wife had another business that still required a good deal of input from them both and would . . .   more →

How To Make Less Profit

Real estate business consultant and author of Why Winners Win, Gary Pittard, acknowledges that this title is a negative one, but success is not always about doing the right actions: it is just as important to stop doing certain actions. Real estate businesses are notorious for ‘following the herd’. They offer clients few, if any, . . .   more →