Real Estate Training Articles and Videos

Sink or Swim Is the Hard Way

The old real estate joke, “Here’s your desk, here’s your phone, good luck – you’re on your own” is no joke in some offices. ‘Sink or swim’ is the hard way to begin a career, but in many offices it’s a sad fact of life.

Just as bad for a budding recruit is outdated and . . .   more →

Leadership Talents

In this short leadership session real estate leadership and sales trainer, Gary Pittard, shares Sheila Murray Bethel’s Ten Statements for Change and Growth. Leadership is not always easy. By defining our values as leaders, and as human beings, we set ethical and moral boundaries, something that all leaders should do.

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Plan, or Slump: It’s Your Call

Welcome to another new year.

Personally, I’m not fond of resolutions but I know many people are. I’d prefer commitments to resolutions, but I’m getting ahead of myself. Before we look forward into the new year, let’s spend some time thinking about the year that is now behind us.

How was this last year for you?

Were . . .   more →

Price Stock to Sell

It doesn’t matter how good your real estate marketing may be, if the property is overpriced it will not sell. So much real estate agency profit is lost through advertising properties that have little hope of selling. In this short real estate sales training session, real estate trainer, Gary Pittard, reminds us that price is . . .   more →

Discipline

Discipline. It’s the difference between success and failure.

Disciplined leaders produce disciplined salespeople. The team ultimately mirrors its leader.

You would be forgiven for thinking this is not correct. For example, you may have a salesperson who produces great results, but whose office is a disaster. I can think of many like this – desks a . . .   more →

Technology

Choosing the right technology for your business can be so confusing that many real estate agency leaders put it in the ‘Too Hard Basket’. In this short real estate leadership training session, real estate trainer, Gary Pittard, discusses the most important aspects of technology.

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Off or On?

Salespeople waste an awful lot of time thinking about what they should be doing next. If you have ever kept a Time Log for thirty days you will know what I mean. For these people, even when they are ‘on’, they are ‘off’. Please allow me to explain.

Being in the office does not mean . . .   more →

Future and Immediate Sellers

Are you having difficulty finding real estate home owners who are selling now? Successful real estate prospecting requires a lot more than just asking people if they want to sell. It requires skillful questioning that uncovers sellers’ true plans. In this short real estate training session, Gary Pittard will help you find more ‘now’ sellers . . .   more →

Leader and Coach

Do you have a team of winners? Do you have salespeople who are new? What about established salespeople who are in slumps? Or salespeople who are doing well but want to take their performance to new levels? Or plodders? Or people who really should leave?

Many teams are a blend of these and if you . . .   more →

Standards

Successful real estate agencies have leaders who set high standards, and who ensure those standards are maintained. In the absence of high standards we can be pulled down to the level of those who have low standards, mediocrity being the end result. In this short real estate leadership session, Gary Pittard discusses those standards most . . .   more →

Language is Important

If you want to sell more properties, get more listings, and earn a higher income, you must become the best presenter you can possibly be. The best presenters are careful about the language they use. They choose their words carefully, never resorting to jargon when speaking with clients.

In this short real estate sales session, real . . .   more →

Fun

We all like to have fun, but you can have too much of it, and too little.

Too much fun

Salespeople occupy their positions for one purpose: to make sales.When there is too much fun in the office it can often be at the expense of results. Leaders tread a fine line between balancing results while . . .   more →

The Best Leadership Tool Ever

Whether you are interested in the leadership of a real estate agency, or the leadership of any other business, like most leaders you may be looking for good leadership tools, tools designed to help you lead your team to higher results and therefore more profit for you.

Real estate sales and leadership trainer, Gary Pittard, will . . .   more →

Competition

No doubt you have heard people complain about their competition – cutting their fees, over-quoting to ‘buy’ the business and such. It happens. But complaining will not cause this behaviour to cease.

We are powerless over the behaviour of our competition.Respect them, sure, but don’t allow them to occupy any of your headspace.

I learned decades . . .   more →

Ten Reasons Salespeople Dont Get Listings

Salespeople often come up with all sorts of reasons why their results are low. Real estate sales trainer, Gary Pittard, believes that most of these reasons are not reasons: they are excuses. And as long as we continue making excuses, we continue justifying poor performance, thereby keeping our incomes low.

In this short sales session, Gary . . .   more →

The Lonely Leader


They say it’s lonely at the top. But for many leaders they are lonely, not because the nature of the position, but because they don’t have a team. And the reason leaders do not have a team is that they have never fully devoted themselves to building a winning team.

If you don’t have . . .   more →

Pretend To Be Poor

Real estate sales and leadership trainer, Gary Pittard, says, “I have seen many people go broke because they spent more money than they earned. While their credit lasted, they pretended to be rich. But the day always comes when it’s time to pay the piper. Out the back door go the big spenders”.

A smarter strategy . . .   more →

In Search of the New

I like technology as much as the next person. I consider myself an ‘early adopter’. But there is one trap for the unwary: you can become so occupied with the search for the new that you can take your eye off the basics.

At a recent real estate training conference, there was one theme common . . .   more →

The Magic of Numbers

“Sales is a numbers game”. We’ve all heard this saying, but have you ever thought just how important the numbers really are? In this short sales session, real estate sales trainer, Gary Pittard, shows why the numbers aren’t just important – get them right and they’re MAGIC! Improve the numbers and you improve your sales . . .   more →

Brightness of Future

Author, Mandy Johnson, wrote an excellent book, Winning the War for Talent. It is a book that every leader and manager should read.

I spoke with Mandy recently about a challenge several real estate business owners had raised with me: salespeople resigning after working in real estate sales between eighteen months and two years.

Mandy . . .   more →

Five Signs Of A Poor Leader

None of us is the perfect leader, but there is no doubt that some have mastered the art of leadership better than others. In this short leadership session, real estate sales and leadership trainer, Gary Pittard, points out five signs that indicate poor leadership. Forewarned is forearmed. Being aware of the signs of poor . . .   more →